Let’s face it—there are way too many makeup brands in the market today. It all comes down to finding what works best for your skintone. Thankfully, the Laura Geller Filter First Collection provides two amazing new products: Filter First Foundation and Concealer. Let’s take a closer look at these two new offerings from the brand.
The Laura Geller Filter First Collection has Arrived
The Laura Geller Filter First Collection features a couple of new products that does two things: provide full coverage and brighten the appearance of your skin.
1. Weightless look and feel.
First, we have the new Filter First Foundation, which addresses a lot of women’s concerns about foundation. Foundation is often heavy and thick on the skin, but not this one from Laura Geller. The Filter First Foundation provides medium to full coverage without the weight thanks to its unique weightless fluid formula.
2. Illuminating power.
Both the Foundation and the Concealer have finely crushed pearls called Opal Light-shifters that diffuse light for a unique kind of glow. The Foundation has this to blur out imperfections and add a certain glow to your skin. The Concealer also has this same illuminating power to brighten up the eye area.
3. Moisturizing and nourishing capabilities.
Both the Laura Geller Filter First Foundation and Concealer are packed with nourishing ingredients that contribute to healthier skin. The Foundation contains grape seed oil, an anti-aging and antioxidant ingredient that is rich in fatty acids that help smoothen and hydrate skin. It also contains aloe vera and vitamin E to protect and soothe the skin. The Concealer contains three essential nutrients to maintain skin nourishment and smoothness.
4. Free of harmful ingredients.
The Filter First Foundation and Concealer are designed without animal derived ingredients, nanos, fragrance, parabens, mineral oil, and soy, ensuring your skin’s utmost safety.
5. Completely vegan.
These products are completely vegan because Laura Geller believes in makeup that is “uncomplicated,” even with its ingredients.
New Filter First Foundation
Laura Geller’s Filter First Foundation comes in 11 new shades, from fair pale to light beige, medium natural to dark with gold and red tones. Ivory is its fairest color that is balanced with pink and yellow undertones. Porcelain is a fair pale with peachy pink undertones.
Buff is the lightest beige with pink and yellow undertones, while beige is a light beige with warm yellow undertones. Medium is a medium neutral beige with soft peachy undertones, while Fawn is a medium with warmer, sunny undertones. Golden medium on the other hand has peachy undertones, while Cognac has a medium dark with rich golden undertones.
Pecan is a deeper medium also with rich golden undertones, while chestnut is dark with rich golden undertones. Lastly, there’s Mahogany, which is a dark with warm reddish bronze undertones. The 11 shades work for a more inclusive range of skin tones among women.
Available at Ulta for $38.
New Filter First Concealer
This new concealer features an ILLUMISMOOTH™ Technology that make it lightweight on the skin to create a smooth and natural surface, without the heavy feeling.
Available at Ulta for $24.
Check out our other favorite Laura Geller makeup products! Quench-n-Tint Hydrating Foundation, $33 at Ulta. Beauty Supersize Gilded Honey Baked Gelato Swirl Illuminator, $35 at Nordstrom. New York Spackle Blur Hydrate Stick in Pink Translucent, $28 at Ulta. Beauty Dewdreamer Illuminating Drops, $32 at Nordstrom. New York Iconic Baked Sculpting Lipstick in East Village Orchid, $21 at Dermstore. Laura Geller The Delectables Eye Shadow Palette, Delicious Shades Of Cool, $29.99 at Bluefly.
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