
With Halloween just a month away, we’re gearing up for a month-long celebration on all things spooky! To start off, we’re counting down the best new makeup at Sephora to help you create spooky Halloween looks that will make you win best costume at any party this year. These makeup essentials are also perfect for the Fall season. Check them out below.
HUDA BEAUTY
Create charming, flattering, and feminine looks this Fall (and Halloween!) with these essentials from Huda Beauty. It’s best for recreating looks and Halloween costumes from TV and the movies.

1. Obsessions Eyeshadow Palette in Emerald
If you’re going for a Poison Ivy look this Halloween, this eyeshadow palette from Huda Beauty is a must. The Obsessions Eyeshadow Palette is a collection of six types of obsessions: Precious Stones Obsessions, Coral Obsessions, Brown Obsessions, Mauve Obsessions, Smokey Obsessions, and Electric Obsessions. This emerald Precious Stones Obsessions palette features nine creamy, metallic and duo-chrome shadows inspired by the rich reflection of the emerald gemstone. It has stunning shades that are perfect for adding shimmer to your eyelids when you need it the most. This formula is designed without parabens. Rated 4.3 out of 5 stars with an 85% recommendation rating at Sephora.
Promising review: “Love love love the emerald eyeshadows, they’re so pigmented. I own the electric palette too and I think as far as pigmentation and foils go this palette is better, not by much because both are great! Got so many compliments on my eyeshadow when i wore it. Only criticism is that I wish there was a darker green matte to give definition to the edges of the eyes.” Torikins28
2. Life Liner Double Ended Eyeliner Liquid & Pencil
Get double the fun and double the chic with this life-proof eyeliner from Huda Beauty. This dual-ended liquid and pencil eyeliner delivers ultimate long-lasting, waterproof, smudge-proof, and fade-proof liner that won’t budge no matter where Halloween takes you. The liquid liner formula glides on smoothly and quickly and results to a black matte finish that lasts for 48 hours. Meanwhile, the pencil formula is creamy and easily glides on for structured application. Rated 4.4 out of 5 stars, with a 90% recommendation rating at Sephora.
Promising review: “Amazing liner! You definitely get your money’s worth because you get a pencil side and liquid side. The pencil is so creamy and apply really well to the water line and is waterproof! The liquid liner dries Matte and super quick. I love the brush because you can get a sharp wing. Very easy to use, I’m obsessed! It doesn’t come off with facial cleanser so if you are going to an event this is a go to because it will last all day and all night.” Clarissa
3. Hoodie False Lashes
Complete your Halloween look with these long, fluttering lashes from Huda Beauty. These vegan and cruelty-free lashes are made from synthetic mellow fibers and cotton band, providing your eyes with extra length and dramatic volume. The result is ultra-fluffy, ultra-voluminous, and ultra-long lashes that you’ll love to wear to all of your Halloween parties from now on. Shop at Sephora.
CHARLOTTE TILBURY
If you’re going for glamorous and timeless this Halloween, make sure you have these Charlotte Tilbury new arrivals and best sellers on hand. You’ll look like you just stepped out of the silver screen in no time.

1. Airbrush Flawless Longwear Foundation
Begin your Halloween look with this longwear foundation from Charlotte Tilbury, which a unique skin-loving formula. It contains REPLEXIUM® to reduce the appearance of wrinkles, MossCellTec™ No. 1 for thorough hydration, and AirCool™ to provide skin with a fresh feeling. This vegan and cruelty-free foundation features a long-lasting, weightless formula that results in flawless, poreless-looking skin all the time. Comes in 14 shades to match any skin tone. Rated 4.1 out of 5 stars with an 81% recommendation rating at Sephora.
Promising review: “One of the very few foundations that work so well with my skin. It is amazing for coverage, a little bit of this stuff goes a long way so you don’t need a lot. It doesn’t leave a greasy feeling at all and blends so well to my skin. It dries so fast and leaves an airbrush finish. I love this!” AlyciaMarieM
2. Palette of Pops Luxury Eyeshadow Palette
Embody glamorous beauty with this luxurious eyeshadow palette that features nude-pink harmonies. Inspired by Charlotte Tilbury’s best selling shade Pillow Talk, this palette is a sheer-topper eyeshadow that has multi-reflecting pears that give a molten sparkly finish to eyes, as well as glossy ester that provides color intensity and brightness that boosts the vibrancy of every shade. It features four shades: Pillow Talk Prime (soft metallic gold), Pillow Talk Enhance (metallic pink), Pillow Talk Smoke (metallic bronze), Pillow Talk Pop (metallic rose gold). Each of these shades are soft and easy to glide onto eyelids. Shop at Sephora.
3. Lip Lustre Lip Gloss in Blondie
For fuller looking lips, get this lip lacquer from Charlotte Tilbury that features a creamy-vinyl formula that’s packed with lotus flower extract, an antioxidant that protects, hydrates, and soothes lips so it stays healthy and nourished. This sulfate-free formula provides luxe shine and leaves lips looking fuller. It provides fuller-looking lips without the stickiness. Comes in 11 shades, two of which are shimmer. Rated 3.6 out of 5 stars at Sephora.
Promising review: “Love this gloss! It is super hydrating and makes my lips look plump. It isn’t sticky at all and really does last. This color is great with my light hair and light skin, it’s a delicate color but fun with the shimmer.” Kath117
ANASTASIA BEVERLY HILLS
Grunge and rock and roll. That’s the personality you’re going for when you put on Anastasia Beverly Hills’ colorful, unapologetic palettes that are sure to turn heads this Halloween. Get creative today and check out these new arrivals!
1. Norvina Pro Pigment Palette Vol. 3
The third in a three-part collection, the Norvina Pro Pigment Palette from Anastasia Beverly Hills offers gorgeous colors that are perfect for Halloween. Even its packaging is a bright orange that is very fitting for the holiday. This palette features professional-grade artistry with its 25 deluxe-size, high-performance shades that provides amazing payoff with its stunning autumn-themed color story. It features a formula that’s free of parabens and phthalates, and vegan, cruelty-free, and gluten-free, so you know it’s all good for you! Its colors come in a wide range of bold, vibrant, autumn-inspired colors with high pigment. Volume 1 of this collection is rated 4.5 out of 5 stars and has an 89% recommendation rating at Sephora.
2. Luminous Foundation
Let your holiday makeup routine begin with this water-resistant liquid foundation from Anastasia Beverly Hills. It effectively builds a luminous, natural finish, providing long wear, even without setting powder. Its liquid formula has no parabens and mineral oil and is also vegan, cruelty-free, and gluten-free. Comes in 50 gorgeous shades to surely match your skin tone. Effectively erases discoloration and unevenness without caking or masking your skin’s natural radiance. It’s easy to blend and leaves skin looking naturally glowing. Rated 3.9 out of 5 stars at Sephora.
Promising review: “One of my favorite foundations I’ve ever used. Gives you that luminous look you want without being tacky and slipping off of your face throughout the day. Granted, I do have very dry skin but this foundation lasted me all night through date night. And I mean, ALL night. If you’re looking for that dewy/luminous look without the side effect of it coming off throughout the day, this is your foundation!” MinnieMin
3. Liquid Liner
Sometimes, all you need is a basic tool to give you precision all at once. This Liquid Liner from Anastasia Beverly Hills is a water-resistant, highly-pigmented, true-black, matte liquid liner that you can glide on easily, resulting in precise lines every time. It has a soft, felt-tip precision applicator that allows you to make sharp, thin lines to dramatic, bolder ones. Its super-fluid, water-based, gel formula has intense color payoff and dries quickly. Its formula is free of parabens, phthalates, and mineral oil. Rated 4.1 out of 5 stars at Sephora.
Promising review: “Absolutely love this! For someone who loves to wear eyeliner but absolutely sucks at applying it, this one works really well! The applicator is thin, and has just the right amount of firmness. The color is matte black which I love. Would definitely recommend this one.” DiannaM08
PAT MCGRATH LABS
For iconic looks this Halloween, make sure you have Pat McGrath Labs in your makeup stash. The brand’s unique color palettes and shades will bring out a disruptive, best-dressed Halloween look for any woman.

1. Blitz Astral Quad Eyeshadow Palette
This is all you’ll ever need to create striking looks at this year’s Halloween bar crawl. This quad collection of luxe shades from Pat McGrath Labs offers hybrid formulations that combines the best features of powder, cream, and fluid textures in an amazing color payoff so your eyes are iconically illuminated all night long. If you’re a makeup artist or a makeup enthusiast, you’ll love the radiant color and sparkling shine that this palette brings. It comes in two gorgeous color collections, namely Iconic Illumination with Astral Gold Allure (glittering platinum gold), Blitz Bordeaux (sparkling deep burgundy), Blitz Brown (rich chocolate brown), Bronze Gold 003 (glistening golden bronze), and Nocturnal Nirvana (pictured), with Gold 003 (glittering golden sparkle), Blitz Aquamarine (glistening blue green), VR Emerald (sparkling emerald duo chrome), Blitz Purple (vivid purple sheen). Create endless looks with these palettes to die for. Rated 3.7 out of 5 stars at Sephora.
Promising review: “WOW. Tried/swatched these in the store. The photos don’t do it justice. Amazing texture, great coverage/pigmentation. The 3 shimmers are very smooth, and have a beautiful metallic finish without being too shiny. Astral Gold Allure shade is pretty chunky though, similar to glitter shades in Mothership VI, so expect a lot of fall out. And the colors go together SO WELL.” Ianysia
2. Obsessive Opulence: MatteTrance™ Lipstick in Guinevere Blooded Crimson
Pigment, pigment, pigment! This Halloween, make sure your colors look bold and stay bold no matter where you go. This award-winning matte lipstick from Pat McGrath Labs features four gorgeous colors, including Omi, a mid-tone rose, Guinevere, a blooded crimson pictured here, Flesh 3, a brown rose, and Christy, a divine beige nude. Guinevere is perfect for creating a sexy look this Halloween. This lipstick features luxurious rich pigment that provides lips with a opulent, opaque color with a clean matte finish. It has a creamy, lightweight texture that goes on easy so you don’t have to spend too much time applying or reapplying. This product is free of parabens. Shop at Sephora.
3. Mothership VI Eyeshadow Palette in Midnight Sun
The sixth installment in the much-loved Mothership series has arrived. This palette, like the ones that came before it, features 10 richly pigmented shades and seven next-generation formulas that you can use to mix and match and create endless looks this holiday season. Its formula contains rice bran extract and honey extract that both add antioxidant benefits and soothes the skin. This formula is free of sulfates SLS and SLES, parabens, phthalates, and other synthetic ingredients. All you get is amazing color payoff in an easy to apply formula so you can complete your Halloween look effortlessly. Rated 4.7 out of 5 stars, with a whopping 96% recommendation rating at Sephora.
Promising review: “The shadows are super pigmented, so a little goes a long way (and translates into even more bang for your buck!) The matte shades are beautiful and buttery, while the shimmers can practically be seen from space when applied wet – you can also use a dry brush for a less in-your-face look. Definitely recommend this palette to anyone looking for some everyday colors with pops of color and shimmer to add to your look!” Calyn Blackburn
NATASHA DENONA
If you want bold colors with rich payoff, make sure you’re sporting Natasha Denona this Fall season. The brand’s intense colors are perfect for the upcoming holidays.
1. Metropolis Eyeshadow Palette
Natasha Denona’s Metropolis Eyeshadow Palette provides a wild collection of colors you won’t find anywhere. With up to 28 brand-new shades and two new formulas, this palette features pressed-pigment eyeshadows that come in a new midi size. It provides maximum color payoff that stays on no matter what. It also features a hydrating and smooth formula that’s comfortable to wear no matter where you go. Rated 4.2 out of 5 stars at Sephora.
Promising review: “I can’t stop grabbing this palette for my day time looks the colors are so blendable and flattering for my skin tone. It made it just in time for my Fall looks! I’ve received so many compliments on the orange tones! But I can’t lie all the colors are beautiful, it was a splurge but hands down one of the best eye shadow formulas I’ve played with.” Steph Camp
2. Glow Gold Highlight Duo
This Halloween, glow like a golden goddess or Cleopatra herself with this highlighter from Natasha Denona. This cheek and highlighting duo features two gold highlighters—one warm gold in the super glow formula and the other in a golden sparkling diamond powder. Together, they create a look that will leave you looking like a goddess this Halloween season. Shop this new product at Sephora.
3. Mini Gold Eyeshadow Palette
If you’re looking for an easy to carry palette for Halloween, Natasha Denona has the perfect one for you. This mini eyeshadow palette features gold and green hues in matte, shimmer, and duo-chrome finishes, all perfect for creating gorgeous Halloween and holiday looks this season. This paraben-free palette features extraordinarily-rich, pressed pigment that provides maximum color payoff so that application is effortless all the time. It has a smooth, hydrating formula that’s easy to wear anytime of the day. Colors include Dark Sepia (dark taupe with pink shimmer), Bia (matte olive green), Lodge (matte light tawny brown), Antheia (taupe with green reflects), and D’or (high shine vibrant yellow gold). Rated 4.8 out of 5 stars with an outstanding 92% recommendation rating at Sephora.
Promising review: “This palette is gorgeous for fall and true to the Natash Denona formula. The shimmers are easy to blend and pigmented. The shimmers apply nicely with a brush and don’t seem prone to hard pan (as has been a problem with some of her shimmers). This mini palette would make a great stand alone or travel palette and also compliments her full Gold palette really nicely.” Veggierunner
For more awesome makeup ideas, don’t forget to check out the links from our archive below.
Spend vs. Save: Fall Skincare Products
Spend vs Save: Beauty and Personal Care
Cannabis Beauty: Everything You Need to Know About CBD Skin Care Products
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