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Viva Magenta: Welcome the New Year With These Pantone Color of the Year 2023 Fashion Finds

Viva Magenta: Welcome the New Year With These Pantone Color of the Year 2023 Fashion Finds

Last week, the Pantone Color Institute, which is the world’s authority in color trends, announced that the Color of the Year for 2023 is what they call Viva Magenta 18-750. The magnificent color is described as “a shade rooted in nature descending from the red family and expressive of a new signal of strength.” It’s a perfectly fitting color to welcome 2023, especially with the events of the last few years.

“Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative,” the Pantone Color Institute explained on their website. The organization’s Executive Director Leatrice Eiseman also described the color as something that “galvanizes our spirit, helping us to build our inner strength.”

In honor of the Pantone Color of the Year 2023, we’ve rounded up some of the most magnificent Viva Magenta inspired clothing and accessories to help you ring in the New Year in a very stylish, chic, and powerful way.

1. Gorski Cashmere & Fox Fur Capelet in Magenta

Step into 2023 in head turning style with this Gorski cape in cashmere with dyed fox fur (China) trim, which features an open front and 3/4 sleeves cape. It’s perfect for layering throughout winter with its gorgeous trim and high fashion silhouette. This piece is from the Montréal-based fashion house called Gorski, which combines the finest sustainable and ethically sourced materials with a commitment to creating luxury lifestyle pieces. Shop at Neiman Marcus.

2. Kobi Halperin Sandrah High-Neck Silk Blouse in Magenta

Featuring a gorgeous and easy to wear silk and elastane blend, this Kobi Halperin “Sandrah” solid blouse spells “boss babe” with its unique silhouette. It features a high neckline, long sleeves, button cuffs, pleats at the shoulders, and a relaxed silhouette that still spells power. This piece is designed by Kobi Halperin, a brand known for its rich, luxurious textiles and beautiful embellishments and emotional novelty pieces that are made with silk, drapey twills, furs, leather, lace, jersey, and exclusive prints. Shop at Neiman Marcus.

3. Happy Sheep Oversized Embroidered V-Neck Sweater in Magenta

With quaint little embroidered designs, the Happy Sheep hand-knit sweater with ribbed trim is a chic little addition that’s perfect for the Winter to Spring seasons. Add a touch of Pantone Color of the Year 2023 Viva Magenta to your wardrobe with this piece, which features a V neckline, long raglan sleeves, oversize fit, and an easy to wear pullover style. It is made from wool, acrylic, and mohair and crafted in Italy. Shop at Neiman Marcus.

4. Veronica Beard Sionne Printed Surplice Blouse in Bright Magenta

Welcome 2023 with the vibrant warmth of Viva Magenta with this Veronica Beard “Sionne” blouse featuring a surplice bodice with cut-out details in a printed silk-blend. With a sexy V neckline and long voluminous sleeves paired with button cuffs, this blouse is great to pair with your favorite slacks, pants, or skirts. It features a breezy, loose silhouette, an elastic hem that sits at the hip, and a back tie closure for a perfect fit every time. Known as a sportswear brand, Veronica Beard’s ready-to-wear collection features iconic pieces for women on the go. Shop at Neiman Marcus.

5. Iro Odina Wool Puffed-Sleeve Sweater in Magenta Purple

Make the sidewalk your runway this 2023 with the Iro “Odina” wool puffed-sleeve sweater, which features a V neckline, long sleeves, slim fit, and a hem that sits on the hip. With an easy to wear pullover style, this sweater comes in a gorgeous jewel tone of magenta purple, which is perfect for adding some Viva Magenta into your wardrobe this year. It’s made of merino wool for comfort and warmth. This piece is from Iro, a Paris-based brand founded in 2005 by brothers Laurent and Arik Bitton, both musicians. Their love for rock ’n’ roll style is evident in Iro’s gorgeous jeans, jackets, dresses, and tops, which all have a distinct vintage feel and a nonchalant attitude. Shop at Neiman Marcus.

Viva Magenta Accessories for 2023

1. NEST Jewelry Magenta Agate Stretch Bracelet

Want a more subtle way to add Viva Magenta into your wardrobe this 2023? Then go for this NEST Jewelry Agate Stretch Bracelet, which features 22-karat gold plated brass and magenta agate beads. Its stretch, slip-on style makes it easy to wear with any day to night outfit. This piece is crafted by Nest, the brand by Dallas based designers and sisters Janette Wilkinson and Jana Erwin. Nest is known for their collections that are made up of vintage finds and organic materials paired with sleek, modern metals. Shop at Neiman Marcus.

2. Mignonne Gavigan Poppy Stud Earrings in Magenta

Adorn your ears with these whimsical Poppy stud earrings from Mignonne Gavigan, wich is known for her signature scarf necklace, started her jewelry line with a spare piece of fabric. This pair is crafted from imitation rhodium-plated brass, seed beads, bugle beads, cotton and metallic thread embroidery, sequins and silk organza for a stylish yet organic and whimsical look and feel. Shop at Neiman Marcus.


3. POOLSIDE The Madison Conch Shoulder Bag in Magenta Haze

With a charmingly unique silhouette, “The Madison” conch-shaped shoulder bag is a head-turning piece that is made of rattan and cotton and features a rope shoulder strap. It features a structured top as well, which is perfect for showing off your OOTD on social media. This much-coveted, unique piece has just the right amount of magenta to celebrate Pantone’s Color of the Year 2023 no matter where you go. Shop at Neiman Marcus.

4. Marc Jacobs Colorblock Top Zip Card Case Wallet in Magenta Multi

Whether as a gift or to add to your collection, the Marc Jacobs colorblock split cow leather wallet with polyurethane coating is a chic way to add a touch of Viva Magenta to your overall look this year. It features J Marc hardware that punctuates the front of this wallet, which is built to organize your cards, cash, and coins. It’s perfectly sized so you can slip it in and out of larger bags to settle your tabs in style. It also features a zip top closure with tassel pull, with 1 keyring, 3 card slots, 1 id window, 1 slip pocket, and 1 zip pocket. Shop at Neiman Marcus.

5. Chloe Semi-Rimless Metal Butterfly Sunglasses in Gold and Magenta

Last but certainly not the least, the Chloe semi-rimless butterfly sunglasses in metal is a subtle yet very chic way to add Viva Magenta to complete your 2023 look. It features monochromatic lenses, adjustable nose pads, engraved logo on the temples, thin, tapered arms, and cutout caped earpieces. It also provides 100% UVA/UVB protection. Made in Italy. Shop at Neiman Marcus.

Want to get inspired with great ideas for the New Year? Then check out these stories from the Teelie Blog archive below. Don’t forget to sign up for our weekly newsletter for more great content.

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Just a disclaimer – We have partnered with these companies because we use their products and/or proudly trust and endorse them – so we do receive a commission if you make a purchase or sign up for services. Often, we are able to negotiate special discounts and/or bonuses, which we will pass on to you via our links. We often get short notice on sale items available for 24-48 hours as we will pass these savings onto you.

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